Your idea is going to die.Let's find out how.
Submit a business idea for a pre-mortem. A coldly objective VC examiner will diagnose the fatal flaw, dissect the market, competition, and unit economics, then issue a survival probability — and a protocol to keep it breathing.
Theranos: Blood Tests That Never Worked
Fatal Flaw
Faked technology validation and investor demos for a decade
Founder Elizabeth Holmes built a $9B company on a lie. The company promised to run blood tests on just a few drops, but never developed working technology. When journalists finally tested the devices, they produced wildly inaccurate results. The fatal flaw: prioritizing hype over science. You can't fake physics in a market where doctors actually check your work.
Case Study — Forensic Analysis of Startup Death
Beyond Entrepreneurship
Jim Collins
Most founders die by the same preventable causes: vision without rigour, growth without discipline, leadership without self-awareness. Collins performs the pre-mortem on the company-building process itself — and prescribes the operating system that separates enduring enterprises from well-funded experiments.